Red Bull Racing Introduces Striking One-Off Livery at Miami Grand Prix

The Formula 1 powerhouse, Red Bull Racing, has unveiled a bold and eye-catching one-off livery for this weekend’s Miami Grand Prix. Drivers Isack Hadjar and Liam Lawson will don the vibrant pink and white design on their VCARB 02, inspired by the Red Bull Summer Edition White Peach. The team’s members, along with their trackside teams, will also sport magenta race suits and team kit for F1’s second sprint weekend of the season.

Connecting with a Younger Audience through Innovative Designs

Red Bull’s satellite team has been consistently introducing colorful one-off liveries at various events, aiming to appeal to a younger segment of F1’s growing fanbase. Last year, the team held a launch event for its 2024 car in Las Vegas. Peter Bayer, the team CEO, expressed their enthusiasm for Miami, stating, “Miami holds a special place for Visa Cash App Racing Bulls, it’s where we debuted our very first special livery as a team last year, which was a moment that set the tone for who we are: bold, creative and willing to push the boundaries.

The Red Bull Summer Edition livery is a tribute to Miami’s vibrant spirit, marking the launch of a new seasonal flavor. Olly Hughes, Red Bull Technology CMO, added, “This is a first for Red Bull as the first ever can-inspired livery to launch a brand-new flavour in the US.

Sauber Introduces Art Car Livery for Miami Grand Prix

The Sauber team has also revealed a one-off livery for Miami, sticking to its usual black and neon green colors of title sponsor Stake but changing up the design of its C45’s paint scheme. Stefano Battiston, the Swiss squad’s Chief Commercial Officer, explained, “This livery is more than just a new look – it’s a celebration of Miami’s creative spirit and our commitment to energizing the sport for our fans.

Like their Racing Bulls counterparts, Sauber’s drivers Nico Hulkenberg and Gabriel Bortoleto will also be wearing bespoke race suits designs for the weekend.

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