Launch of F1 Academy’s Netflix Series F1: The Academy

Get ready for an exciting journey as F1 Academy’s all-female grid takes center stage in the highly anticipated docuseries, F1: The Academy. Produced by Hello Sunshine, this series is set to premiere globally on May 28, 2025.

A Glimpse Behind the Scenes of the All-Female Grid

This groundbreaking docuseries will offer viewers a unique opportunity to go behind the scenes in the paddock and gain insights into the personal lives of these talented female drivers.

The series, which follows the 2024 season, is executive produced by F1 Academy managing director Susie Wolff. Upon its announcement, she stated, “The global launch of the F1 Academy docuseries with Netflix marks a significant leap forward in visibility for our mission and underscores the growing interest in women’s sports.

The series aims to inspire and empower the next generation of young women, reaching a global audience through its partnership with Netflix. As Susie Wolff puts it, “We want to make F1 Academy accessible to existing and future fans worldwide.

A Marketing Push for F1 Academy

The docuseries forms part of a comprehensive marketing strategy for F1 Academy, which has gained significant visibility since its inception in 2023. This includes the backing of the 10 F1 teams and numerous large brands such as TAG Heuer and Charlotte Tilbury from the start of 2024.

The series’ impact is further amplified by the increased number of cars on the grid for 2025, rising from 15 to 18. This expansion not only benefits the drivers but also boosts the series’ popularity.

The Impact of F1: The Academy

Red Bull Ford-backed F1 Academy driver Chloe Chambers shares her thoughts on the impact of the series, “The media attention and exposure, especially with the F1 teams joining in and the Netflix documentary, I believe that next year [2025] and the following years will be even bigger than the last. Not just for the drivers, but also for the series.

Given the impact Formula 1’s Drive to Survive has had on the series’ popularity over the past few years, it is reasonable to expect that F1: The Academy will have a similar effect.