[Kelly Piquet: A Multitalented Powerhouse Blending Fashion, Media, and Formula E]

Michael Tower

Kelly's Image

Kelly Piquet: A Versatile Powerhouse in Fashion, Media, and Formula E

Born in Homburg, Germany to a family steeped in motorsport history, Kelly Piquet has carved her own niche in the world of Formula 1. Her father, Nelson Piquet, is a three-time F1 champion, while her mother, Sylvia Tamsma, is a Dutch model. Growing up in the South of France before moving to Brazil at age 12, Piquet’s multilingual abilities are a testament to her diverse upbringing and education in Brazil, France, and England.

A Career Built on Her Own Merits

Despite her illustrious family background, Kelly Piquet has forged an impressive career path of her own. While studying International Relations at Marymount Manhattan College, she delved into the fashion industry, a venture that expanded into journalism and public relations. Over the years, she has held roles as a stylist assistant at Vogue Latinoamerica, worked in the couture buying office at Bergdorf Goodman, and modeled for brands such as Tiffany, Louis Vuitton, Pepe Jeans, and PatBo. Her cover on the January 2023 issue of Vogue Netherlands marked a significant milestone in her career.

In addition to her fashion endeavors, Piquet has made strides in journalism and public relations. She held a columnist role at Marie Claire magazine and worked as a Social Media and PR Consultant for Formula E Holdings in London from 2015 to 2016. With over 1.9 million followers on Instagram, she continues to captivate audiences with her stylish posts and insights into her life.

A Connection to Formula 1

Given her family ties to the sport, it’s no surprise that Kelly Piquet has always been a part of the motorsport world. In an interview with Vogue Netherlands, she reminisced about her childhood memories at the racetrack and her involvement in her brother Nelson Piquet Jr.’s career. She has also had relationships with former F1 driver Daniil Kvyat, with whom she shares a daughter, Penelope, born in July 2019. Currently, Kelly is in a relationship with four-time champion Max Verstappen, and the couple announced their pregnancy in December 2024.

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